Example report · Mixed format, mid-sized audience
🎨 Hobbies & CraftsA premium community: Hobbies & Crafts for people who want results, not another feed
With 6,300 monthly searches for "woodworking classes" in the US and a steady overall interest in the Hobbies & Crafts category, there is a notable opportunity for a community focused on this subject. The median monthly price among the 16 indexed communities is $11.5, but supply is concentrated at the low end, with 12 of those communities charging under $25. There is a clear gap in the $50 to $100 price band, as only one community occupies this range. Your format of content, live sessions, and discussion, along with the potential to draw from your existing audience, positions you well to fill this underserved segment.
The evidence
Live data from the Hobbies & Crafts category on Community Teardowns.
- 38
- communities indexed
- $11.5/mo
- median published price
- $50–100
- the open band
| Price band | Communities |
|---|---|
| Free | 4 |
| Under $10 | 4 |
| $10–25 | 4 |
| $25–50 | 3 |
| $50–100 (the open band) | 1 |
| $100+ | 0 |
Search demand
US · measured 72 days ago- woodworking classes→ 0% year on year6,300/mo
- tattoo apprenticeship3,800/mo
- learn guitar online1,100/mo
11,200 searches a month across these terms. Ranking difficulty 0/100, unusually soft for a topic this size. Search volume measures interest in the subject, not willingness to pay for a community about it. Treat it as the size of the room, not the size of the business.
The gap: Supply clusters at the low end: 12 of 16 priced Hobbies & Crafts communities charge under $25 a month, while only 1 sits between $50 and $100 a month.
Based on 16 listings with a published price, last recomputed 71 days ago.
Proof the model works
Real communities from the index, nearest your suggested price band.
Harb Ski Academy253 members · Skool$47/mo- 2 more comparables in the full report
Suggested model
What to charge, the format to run and the weekly cadence that fits your hours.
Unlock with your email ↓How to get the first members
The three channels that fit your audience, format and hours, with a first step for each, and the ones to avoid.
Unlock with your email ↓Narrower niches worth going after
Narrower segments inside your category, each with the search term and difficulty behind it.
Unlock with your email ↓Where to build it
Because spaces let you mix formats under one roof, and owning the brand end to end supports premium positioning.
Because text, video and audio sit in one space there, and video-first trust is what earns a premium price, plus it runs under your own brand.
Swarm is operated by Growth Maps Media Ltd, which also operates this index. The scoring used is a fixed, independent rules table that applies no preference to Swarm, and ties are broken away from it.
Other Hobbies & Crafts examples
- Premium and live, from a standing start
- Low-ticket course to a large audience
- Discussion-led, to a warm audience
- Live sessions as a side income
Generated from the same six answers the Idea Finder asks, against live data from the Hobbies & Crafts category. No real person’s report is published here.