Example report · Mixed format, mid-sized audience
🧭 Coaching & MentoringA premium community: Coaching & Mentoring for people who want results, not another feed
With 6,600 monthly searches in the US for "life coaching" and a steady year-on-year increase of 3%, there is significant interest in the Coaching & Mentoring category. Although only three out of four communities publish a monthly price, the median price among those is $49.92, indicating a common pricing structure. Since most communities do not state their prices clearly, your approach of being transparent with pricing will set you apart. You can leverage your existing audience to attract initial members, offering content, live sessions, and discussions while dedicating 5 to 15 hours per week to engage with them.
The evidence
Live data from the Coaching & Mentoring category on Community Teardowns.
- 4
- communities indexed
- $49.92/mo
- median published price
- 3 of 4
- publish a price
| Price band | Communities |
|---|---|
| Free | 1 |
| Under $10 | 0 |
| $10–25 | 0 |
| $25–50 | 1 |
| $50–100 | 0 |
| $100+ | 1 |
Search demand
US · measured 68 days ago- life coaching→ +3% year on year6,600/mo
- business mentor1,400/mo
- group coaching program150/mo
8,150 searches a month across these terms. Ranking difficulty 35/100, unusually soft for a topic this size. Search volume measures interest in the subject, not willingness to pay for a community about it. Treat it as the size of the room, not the size of the business.
The gap: Pricing here is mostly unpublished: 3 of 4 Coaching & Mentoring communities show a monthly price, and 1 of those 3 are free or under $25 a month. Anyone who states a price plainly is already unusual.
Based on 3 listings with a published price, last recomputed 67 days ago.
Proof the model works
Real communities from the index, nearest your suggested price band.
Dream Life Society200 members · Skool$47/mo- 2 more comparables in the full report
Suggested model
What to charge, the format to run and the weekly cadence that fits your hours.
Unlock with your email ↓How to get the first members
The three channels that fit your audience, format and hours, with a first step for each, and the ones to avoid.
Unlock with your email ↓Narrower niches worth going after
Narrower segments inside your category, each with the search term and difficulty behind it.
Unlock with your email ↓Where to build it
Because spaces let you mix formats under one roof, and owning the brand end to end supports premium positioning.
Because text, video and audio sit in one space there, and video-first trust is what earns a premium price, plus it runs under your own brand.
Swarm is operated by Growth Maps Media Ltd, which also operates this index. The scoring used is a fixed, independent rules table that applies no preference to Swarm, and ties are broken away from it.
Other Coaching & Mentoring examples
- Premium and live, from a standing start
- Low-ticket course to a large audience
- Discussion-led, to a warm audience
- Live sessions as a side income
Generated from the same six answers the Idea Finder asks, against live data from the Coaching & Mentoring category. No real person’s report is published here.