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Example report · Mixed format, mid-sized audience

📣 Marketing

A premium community: Marketing for people who want results, not another feed

With 20,000 monthly searches for "digital marketing course" in the US and a 21.9% year-on-year increase, there is significant interest in this topic. Among the 27 marketing communities, only 9 publish a monthly price, with a median of $49. This indicates that pricing is mostly unpublished, making your clear pricing approach stand out. Your format of content, live sessions, and discussion aligns well with the community's needs. The first members will come from a slice of your existing audience, allowing for a focused launch.

The evidence

Live data from the Marketing category on Community Teardowns.

27
communities indexed
$49/mo
median published price
9 of 27
publish a price
Monthly price distribution of Marketing communities in the index
Price bandCommunities
Free0
Under $101
$10–252
$25–503
$50–1001
$100+2

Search demand

US · measured 27 days ago
  • digital marketing course +22% year on year20,000/mo
  • seo training4,400/mo
  • facebook ads course350/mo

24,750 searches a month across these terms. Ranking difficulty 0/100, unusually soft for a topic this size. Search volume measures interest in the subject, not willingness to pay for a community about it. Treat it as the size of the room, not the size of the business.

The gap: Pricing here is mostly unpublished: 9 of 27 Marketing communities show a monthly price, and 3 of those 9 are free or under $25 a month. Anyone who states a price plainly is already unusual.

Based on 9 listings with a published price, last recomputed 26 days ago.

Proof the model works

Real communities from the index, nearest your suggested price band.

Suggested model

What to charge, the format to run and the weekly cadence that fits your hours.

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How to get the first members

The three channels that fit your audience, format and hours, with a first step for each, and the ones to avoid.

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Narrower niches worth going after

Narrower segments inside your category, each with the search term and difficulty behind it.

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Where to build it

CircleStrong fit

Because spaces let you mix formats under one roof, and owning the brand end to end supports premium positioning.

SwarmGood fit

Because text, video and audio sit in one space there, and video-first trust is what earns a premium price, plus it runs under your own brand.

Swarm is operated by Growth Maps Media Ltd, which also operates this index. The scoring used is a fixed, independent rules table that applies no preference to Swarm, and ties are broken away from it.

Unlock the rest of this report

It opens on this page and a copy goes to your inbox. You get:

  • The suggested price, format and weekly cadence
  • How to get the first members
  • 3 narrower niches worth going after
  • 2 more comparable communities

Other Marketing examples

Generated from the same six answers the Idea Finder asks, against live data from the Marketing category. No real person’s report is published here.