Skip to content
Find your idea
#11 in E-commerceSkoolfrom $27/month

The Sellers Society

The Sellers Society is for Etsy sellers of handmade, digital and print-on-demand goods. Get found and make steady sales.

Visit community on Skool →

Teardown

How this community works

Pricing
$27 a monthWell below the e-commerce median of $98.
Size
215 membersBigger than 26% of the e-commerce communities indexed here.
Revenue ceiling
$5,805 a monthIf every member paid the listed price. Free tiers, discounts and churn are not visible from outside.
Platform
Skool
Category
E-commerce
Last verified
12 October 2026

Is this your community?

Claim this listing to correct the details and show a verified badge.

Claim this listing

About The Sellers Society

The Sellers Society is for Etsy sellers of handmade, digital and print-on-demand goods. Get found and make steady sales.

Why you should join: Over ten courses including The Listing Lab and The Traffic Challenge, with simple Etsy SEO, listings that convert browsers, repeat-customer strategy and marketing that does not depend on living on social media. Membership is $27 a month.

Tiers and products

Notes

Teardown notes

The one-liner

An Etsy SEO and marketing society for handmade, digital and POD sellers.

What they actually sell

The Sellers Society is run by Lauren Keating. The headline pitch reads: "Learn to simplify Etsy SEO to make more sales in your Etsy shop on autopilot, master your marketing, sort your socials + scale your product brand." The public offer sits at $27 a month. Lauren Keating targets handmade, digital and POD sellers with SEO, marketing and social systems for steadier sales. Inside sit 21 courses. The page does not spell out a money-back promise. Anyone copying this should notice that the sale rests on one clear outcome rather than a long feature list.

Who pays and why

Etsy sellers grinding while shops around them grow. The frustration is effort without a traffic system. They pay for Etsy SEO, marketing, socials and product-brand scaling. The emotional pull is being around people chasing the same thing, which matters as much as any single lesson.

Where the members come from

The page links Lauren Keating's YouTube, Instagram and a website, so the community reads as the paid back end of an audience that already exists. Content does the attracting and the group does the keeping.

What's holding it back

SEO tactics shift. If the system is not updated, members will feel $27 go stale.

Steal this

Sell an autopilot-style Etsy traffic system so sellers stop guessing at keywords.

Would this work in another niche?

Yes for multi-format Etsy sellers. Weak for wholesale-only brands.

Written 12 October 2026

Reviews

5.0(7 reviews)

Lauren Harris

From Skool
“I've been a member of The Sellers Society for several years and my favorite part is the weekly audits with Lauren! Her feedback is incredibly helpful, and the trainings and challenges are great for learning new strategies and staying motivated. Even as a more advanced Etsy seller, I still love having the extra support, fresh perspectives, and guidance to keep growing my shop. Highly recommend for Etsy sellers at any stage! 💕”

deborah-harowit-7364

From Skool
“I feel like I've found my peeps. Supportive and helpful - Lauren is the best!”

Blanche Nault

From Skool
“The 28-Days Traffic Challenge helped me revive my shop and I learned so many things about Etsy! The subscription cost repaid itself in not time thanks to the sales I made with this newfound knowledge. The community is amazing, everyone is nice and supportive. I'm now going through the other classes and they're all very good so far.”

Lucy Williams

From Skool
“I joined in March this year and have loved being part of the community, everyone is so supportive! Lauren offers great support and guidance along with different challenges and learning! Which has been a great help so thank you Lauren and I would 100% recommend joining!”

Jessica Wilkinson

From Skool
“The Sellers Society has given me so much more than practical business support. It’s brought me calm, confidence and the loveliest sense of accountability. I feel encouraged to keep moving without the pressure to do everything at once and I’m trusting my own decisions so much more. It is like having a very clever, very kind business corner cheering you on… while still giving you the little nudge you definitely knew you needed 🩷”

More e-commerce teardowns

Teardown

#13·E-commerce·Skool

POD Roadmap

935 members · from $67/month

Idea Finder

Could you build something like this?

Six questions and you get an opportunity report: the gap in this category, what comparable communities charge, and where to build it.

Build my opportunity report