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Merch Makers

Merch Makers is for anyone launching an Etsy print on demand shop. Follow a 21-day roadmap from first idea to your first listings.

Visit community on Skool →

Teardown

How this community works

Pricing
$109 a monthAbove the e-commerce median of $98.
Size
140 membersBigger than 18% of the e-commerce communities indexed here.
Revenue ceiling
$15,260 a monthIf every member paid the listed price. Free tiers, discounts and churn are not visible from outside.
Platform
Skool
Category
E-commerce
Last verified
7 October 2026

Steal this

  • Small room, real price: 140 members at $109 a month is a business without an audience of thousands.

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About Merch Makers

Merch Makers is for anyone launching an Etsy print on demand shop. Follow a 21-day roadmap from first idea to your first listings.

Why you should join: Know exactly what to work on each day, from finding products people want to publishing your first listings, with weekly live group coaching from coaches with years of Etsy sales, a large library of call recordings, checklists, templates and trackers. Membership is $109 a month.

Tiers and products

Notes

Teardown notes

The one-liner

A premium Etsy print-on-demand launch room built around a 21-day roadmap and weekly coaching.

What they actually sell

Merch Makers is run by Alek Sheffield. The headline pitch reads: "Start and scale your Etsy Print on Demand shop with A.I." The public offer sits at $109 a month. The page points to a 14-day money-back guarantee, notes that only four of 345 people used it last year, and says the price rises to $125 once the first 20 spots are filled. Inside sit 6 courses.

Who pays and why

New sellers who keep overthinking their first Etsy shop. The hope is knowing exactly what to do each day until the first listings are live. They pay for a 21-day launch roadmap, weekly group coaching, call recordings and a growth cohort.

Where the members come from

The Skool lander and Alek Sheffield's own teaching appear to be the main acquisition path. Public social links are thin on the about page, so growth reads as community-led rather than a giant media brand.

What's holding it back

The price is high for a beginner. A loud price rise can make people join in a rush and leave just as fast.

Steal this

Share your refund rate on the page, such as only four of 345 people asked, to make a guarantee feel safe.

Would this work in another niche?

Yes for any start-a-shop topic, such as Amazon FBA. Weak where the first win takes months.

Written 7 October 2026

Reviews

5.0(1 review)

Dora Alex

From Skool
“Merch Makers provides a wealth of knowledge, guidance and support to help you build and grow your Etsy shop. Alek, Dessy and Jackson are all amazing, and I’m learning so much from each of them! The community is a safe space, encouraging and provides a great foundation to help navigate challenges, stay motivated and keep showing up for your business. Thrilled to be part of the community! 💛”

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