The ADHD Reference Desk

The ADHD Reference Desk is for people levelling up mindset and habits. Peer rooms and practical playbooks.

Why you should join: Get peer support, practical playbooks and live rooms inside Skool. Public price is $25 a month.

The one-liner

An ADHD coaching membership helping adults reduce guilt and build systems that fit their brains.

What they actually sell

The ADHD Reference Desk, led by Kelly Baumgartner, serves adults with ADHD who feel overwhelmed, guilty, or stuck collecting tips without acting. Members get in-depth ADHD courses, weekly coaching calls focused on taking action, individualised support from trained ADHD coaches, plus community challenges and giveaways. The about page promises clarity on why starting is hard, how to begin tasks with less stress, and how to track everything on your plate. Formal public tiers are not listed. No trial is advertised. Kelly's page references coaching hundreds of adults and a large social following as proof of practical, relatable teaching.

Who pays and why

Adults diagnosed later in life, or long struggling without language for it, who are tired of productivity advice written for different brains. They pay for less shame and more workable routines with coaches who understand ADHD from the inside.

Where the members come from

Kelly links Facebook, Instagram, and kellybaums.com. The community is the paid support layer behind that ADHD content brand. Exact follower totals beyond the about-page claim are not listed as profile fields.

What's holding it back

Individualised coach support is expensive to scale. If weekly calls become generic and 1:1 help thins, members who joined for personalised relief will feel the gap quickly.

Steal this

Sell practical ADHD courses beside weekly action calls, then staff trained coaches for individualised support so the community is not only peer chat.

Would this work in another niche?

Yes for other neurodiversity or chronic-condition support clubs with trained facilitation. Weak for generic motivation communities with no specialist coaching layer.