Create Brave Store
Create Brave Store is a membership community led by Susie Stonefield, focused on using the creative process to explore, process, and honor…
Teardown
How this community works
- Pricing
- Free to join
- Format
- 3 paid tiers
- Grows from
- Instagram and their own website
- Platform
- Swarm
- Category
- Coaching & Mentoring
- Members
- Not listed
- Last verified
- 28 August 2026
Steal this
- The owner runs Instagram and their own website. That is the audience the community was launched to; the community is the back end of it.
- 3 paid tiers: one price for access, another for proximity. Worth copying once you know which members want more of you.
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About Create Brave Store
Create Brave Store is a membership community led by Susie Stonefield, focused on using the creative process to explore, process, and honor emotional territory through facilitated “creative deep dives.” It offers tiered monthly memberships—Open Door, Sustainer, and Supporter—designed for different financial seasons, from the most accessible option to paying the true cost or adding extra support to widen access.
Tiers and products
Notes
Teardown notes
The one-liner
A facilitated creative practice with sliding-scale tiers for people who want depth, not a content vault.
What they actually sell
Create Brave is Susie Stonefield’s Swarm store for facilitated creative deep dives that honour emotional territory. The live offer has Open Door, Sustainer, Supporter and Ember tiers, with quarterly or semiannual plans and a higher Ember level that includes private coaching. The lower tiers are described at roughly $179 to $229 a month equivalent, while the founding cohort is closed and the next cohort is named for March 2027. A private coaching bonus appears on the storefront, but the public page does not set out a formal trial or money-back promise. The key product is proximity and facilitation. Members are choosing how much support they can sustain, not selecting between increasingly large libraries.
Who pays and why
People who use art to process emotion pay because they want a held, thoughtful space rather than more content to complete alone. The sliding scale acknowledges different financial seasons and lets access itself become part of the design. The emotional purchase is permission to make brave work with company and guidance, without pretending the creative process is tidy.
Where the members come from
Instagram under creativity_midwife, Susie Stonefield’s website and email create the visible route into the practice. The community is the paid continuation of that creative brand. The store page does not provide exact follower figures, but the personal relationship with the facilitator is clearly central to conversion.
What's holding it back
A closed founding cohort and a distant next intake make growth feel paused. Sliding-scale tiers also need unmistakable delivery differences, otherwise members may feel that the pricing is a moral choice without a practical explanation. The offer must keep the calendar and the facilitation clear enough for each tier.
Steal this
Offer three clearly explained proximity levels, and name the difference in support so sliding-scale pricing feels generous rather than vague.
Would this work in another niche?
Yes. Writing circles and embodiment practices can use the same facilitation-led tiers. It is weaker for tactical business groups where buyers expect procedures and fast answers instead of presence.
Written 22 September 2026
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